CMC, a cannabis brand, wanted a bold and recognizable visual identity centered around the sun. After exploring around 29 different logo sketches, the client chose one concept to move forward with. From there, the design was refined and vectorized into a clean, final mark.
The finished logo features a stylized sun, with cannabis leaves subtly worked into the rays, a creative nod to the brand’s core product. A green plus sign is also included to clearly reference cannabis and wellness. The color palette combines shades of green with yellow highlights, creating a look that feels natural, fresh, and optimistic.